Job Vacancy Gurugram, Haryana, India Position Sales Analytics Professional at BT Group

Why this job matters

The Marketing Ops. & Insights Professional supports process implementation and research capabilities that support BT Group’s marketing strategy, delivering competitive intelligence, innovative research and segmentation as well as best in practice marketing tools, processes and technologies.

What you’ll be doing

1. Supports insights and operations initiatives that provide a strong foundation supporting BT Group’s global marketing efforts.

2. Supports generation of marketing and user data insights, audience-based profiling and persona user behavior leveraging data sets and third-party data providers for proposition and experience journey development.

3. Supports in the implementation of methodologies resulting in a standardised approach to marketing analytics.

4. Tracks reporting dashboards to provide real-time, actionable insights into marketing programs and campaigns enabling empowered decision making and opportunity development.

5. Executes primary research (quantitative and/or qualitative) to support client engagements and thought leadership initiatives in collaboration with internal and external partners.

6. Monitors measurable KPIs and metrics for all marketing investments to provide visibility into the effectiveness, efficiency and attribution associated with marketing efforts, and enabling greater return on investment.

7. Supports marketing vendor management efforts, inclusive of vendor selection, approvals, and contract management, ensuring robust controls are in place in alignment with group policies.

8. Supports in the implementation of ways to improve working processes within marketing ops and insights.

The skills you’ll need

Our leadership standards

Eligibility Criteria

“Please note that as per the IJP guidelines for India, if you have an active PIP/Disciplinary sanctions then you cannot apply for a role internally for the duration of that sanction. In circumstances when you are in a disciplinary process but the outcome hasn’t been reached or there is an active appeal then you can apply, however, the Offer could be withdrawn if, subsequently, you’re issued with a sanction or your appeal is unsuccessful.

It is the responsibility of an applicant to not apply to IJP in case if they are on an active PIP/ Disciplinary case/ Warnings or sanction. If such an applicant is found to have applied for a role, then, strong disciplinary action will be taken against that applicant.”

Looking in:

Leading inclusively and Safely

I inspire and build trust through self-awareness, honesty and integrity.

Owning outcomes

I take the right decisions that benefit the broader organisation.

Looking out:

Delivering for the customer

I execute brilliantly on clear priorities that add value to our customers and the wider business.

Commercially savvy

I demonstrate strong commercial focus, bringing an external perspective to decision-making.

Looking to the future:

Growth mindset

I experiment and identify opportunities for growth for both myself and the organisation.

Building for the future

I build diverse future-ready teams where all individuals can be at their best.